social networks

17 05, 2018

How to create more meaningful marketing connection

By |2021-06-10T04:13:36+10:00May 17th, 2018|advertising, business growth, content marketing, customer insights, customer loyalty, customer relationship management, data insights, inspiration, marketing, meaningful, measurement, Purpose-driven marketing, reinvention, segmentation, social networks, strategy planning, transformation|0 Comments

In a world where technology is taking over, channels are getting out of control, privacy is being hacked, and loyalty [...]

8 02, 2018

Is meaningful interaction in Facebook really that meaningful?

By |2018-02-08T13:11:12+11:00February 8th, 2018|Brand, content marketing, digital, marketing, meaningful, Purpose-driven marketing, social networks, transformation|0 Comments

Facebook recently announced that it has changed its News Feed to prioritize “meaningful social interactions” over “relevant content”. The news [...]

15 11, 2016

Exciting time for marketing in Australia with disruption, innovation and transformation

By |2021-06-10T04:13:41+10:00November 15th, 2016|Brand, business growth, data insights, digital, Group buying deals, innovation, inspiration, marketing, social media, social networks, transformation|0 Comments

It's a cliche, but there has never been a better time to be in marketing. We're on the verge of [...]

23 09, 2016

Spectacles launched by Snap Inc + Two recent innovations that have caught my eye

By |2021-06-10T04:13:42+10:00September 23rd, 2016|advertising, Brand, innovation, inspiration, social networks|0 Comments

Two recent innovations that have caught my eye: 1) Uber takes the leap on competition with its driverless cars test [...]

16 12, 2015

8 powerful predictions for marketing in 2016

By |2021-06-10T04:13:46+10:00December 16th, 2015|customer service experience, data insights, innovation, inspiration, marketing, social networks, transformation|0 Comments

Well, as every so called marketing guru looks into their crystal ball and making predictions, I thought why buck the [...]

3 03, 2015

The first margarita mixed in space. Why?

By |2021-06-10T04:13:50+10:00March 3rd, 2015|advertising, Brand, data insights, digital, innovation, inspiration, marketing, reinvention, social networks, targeting|0 Comments

Jose Cuervo briefed McCann, New York, to come up with a stunt for National Margarita Day. They wanted to take [...]

19 03, 2014

Are digital marketers getting off their Face….

By |2021-06-10T04:13:55+10:00March 19th, 2014|customer engagement, digital, social media, social networks, sustainable|0 Comments

....book? No, this post is not about alcohol-fueled violence and the one-punch legislation. It's about the trend towards people getting [...]

20 02, 2013

Sex, Love, Angry Women, and Cars. Discover if you’re using FB, G+, Pinterest, Instagram and/or Twitter correctly for your business

By |2021-06-10T04:14:03+10:00February 20th, 2013|Acquisition, advertising, customer engagement, customer insights, customer service experience, data insights, digital, female motivation, inspiration, marketing, social media, social networks, strategy planning, targeting|0 Comments

Late last year Brian Honigman put together a lovely list of 100 social media stats. You'll love these social [...]

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